b"COVID-19 SUPPORTAlongside the achievements identified we have, since March 2020, faced the unprecedented challenges brought by the Coronavirus pandemic. The ERBID Company made a quick decision to adjust its normal programme of work and has been at the forefront of providing support and information to Levy Payers, recognising how hard our sector was being hit. What was done to support businesses through COVID-19:ADVANCE COMMUNICATIONS Providing early information ahead of formal guidelines, which helped businesses get ahead of preparing for the 4th July re-opening in respect of putting in place COVID-19 secure measures including the adoption of the'We're Good to Go' National Accreditationby over 350 Levy Payers. The ERBID COVID-19Task Force was established with Zoom call meetings quickly set up LOBBYING AND COVID IMPACT DATA COVID-19 Impact Surveys were invested in immediately to evaluate the extent of the impact of the lockdown and to provide essential evidence to lobby for financial support. Extending Furlough, 5% VAT, extension of Business Rates relief and maximizing Discretionary Grantswere all lobbied for by the ERBID CompanyADDITIONAL FINANCE SECUREDThe ERBID Company was successful in securing additional funds through lockdown, which meant operational costs including salaries were all covered and your Levy was protected for Reactive Marketing and launch of the WELCOME BACK campaign MEDIA ACTIVITYThe ERBID Company acted as the Media Spokesperson for the resort in respect of COVID-19 and invested in the Responsible Riviera media campaign to help assure residents of the COVID-19 secure measures that were being put in place/ 12 / ERBID PLAN 2022-2027ERTB 16113 Business Plan 2020 (For 2022-2027).indd 12 25/01/2021 09:14"